Display and Search Ads Combine for Marketing Punch
A recent study published in the Harvard Business Review by Magrid Abraham of Comscore gave a clear illustration of how display and search online advertising work in tandem boost revenue, and not only web site sales, but in-store sales as well.
The studies demonstrate consistently positive results showing that online display ads work to build traffic to an advertiser’s website, to increase sales on their website, and to increase sales through their in-store channels. Magrid Abraham, Comscore Voices, 4/7/2008
Thursday, May 22nd, 2008
Posted In: Marketing Tips.
Tags: business marketing, display ads, online advertising, online marketing
May 19th, 2009 at 11:55 am
A friend and myself have been arguing about an issue similar to this one! Now I know that I was right. lol! marked you as a fave so i’l; be back
June 4th, 2009 at 8:11 pm
Really great article, love the site. And the template is really nice – is this designed just for this site or is it a template you bought. I’m looking for a good one for one of my blogs (I have several).
June 21st, 2009 at 1:40 am
Hi John,
Yes, this Wordpress theme was a custom design for my site. I’ve had several requests for it though. I might release it as a free theme after I redesign my site.
June 22nd, 2009 at 10:49 pm
Fantastic information,This is the first time i heard about this. keep it up this good works.
Thanks,
William Carlos
August 25th, 2009 at 2:16 am
Hi,
Just found your blog on Technorati & Digg upcomming news feeds and read a few of your other posts.
ISeems good contents,Keep up the good work. Look forward to reading more from you in the future.
Thanks,
Michael